Micro Four Thirds Alliance Expands: Venus Optics, YONGNUO & MEDIAEDGE Joining

 Gear  Comments Off on Micro Four Thirds Alliance Expands: Venus Optics, YONGNUO & MEDIAEDGE Joining
Feb 282020
 

The Micro Four Thirds System standard just added a few new members: YONGNUO, MEDIAEDGE and most notably Venus Optics just joined the standard. The latter company is responsible for the well-known Laowa brand. In the year 2008, Panasonic and Olympus originally jointly announced the Micro Four Thirds System. Since then, it has grown to 44 alliance partners, as listed on their https://www.four-thirds.org website.

Lens Collection from the MFT System Standard Group (Credits: Olympus Corporation / four-thirds.org)

Lens Collection from the MFT System Standard Group (Credits: Olympus Corporation / based on an image by four-thirds.org)

Some words about the companies that just joined the formation:

Venus Optics

Venus Optics (i.e. Anhui ChangGeng Optics Technology Co., Ltd., better known under their brand Laowa) is a company that was formed by photography experts and lovers in China in 2013. Since then they have created a wide range of photography lenses with lots of specialized products. Among the newest photography lenses are the Laowa 4mm f/2.8 Fisheye MFT, Laowa 17mm f/1.8 MFT, Laowa 17mm f/4 Ultra-Wide GFX Zero-D and the Laowa 65mm f/2.8 2x Ultra Macro APO. The newest cine lens is the Laowa 12mm t/2.9 Zero-D Cine lens, which according to the company, is the widest t/2.9 lens that unrestrictedly covers full-frame and even vista vision size (larger than full-frame) at the same time. Among these specialty lenses, the brand presumably became best-known for their Laowa 24mm f/14 2X Macro Probe lens (our review here). For more information, feel free to take a look at https://www.venuslens.net

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cinema5D

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Yongnuo and Venus Optics Officially Join the Micro Four Thirds Standard

 Gear, Mirrorless  Comments Off on Yongnuo and Venus Optics Officially Join the Micro Four Thirds Standard
Feb 202020
 

The 12-year-old Micro Four Thirds standard just got a nice third-party boost today. In a joint release, Olympus and Panasonic announced that three new companies were officially joining the group: Yongnuo, Venus Optics, and a B2B company called Mediaedge.

Mediaedge isn’t terribly relevant for photographers, but both Yongnuo and Venus Optics have released Micro Four Thirds compatible products before.

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petapixel

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