GearComments Off on Olympus Unveils Webcam Software for OM-D Cameras, New Lens Roadmap
Recent industry-shaking news aside, Olympus isn’t going anywhere just yet. In fact, earlier today, the company revealed an updated lens roadmap and released OM-D Webcam Beta Software: a Windows-only program that turns several of the most popular OM-D cameras into webcams for livestreaming and video conferencing.
First up, following in the footsteps of Canon, Fuji, and Panasonic, Olympus has released its own “Webcam Beta Software.” Just like the previous releases from other companies, this first release is Windows-only, but if you happen to be a PC user and you own one of the cameras listed below, you can now use them as high-quality webcams over USB by installing this free software.
Cinematography, GearComments Off on Are Canon’s Rumored Super-Telephoto Lenses a Serious Threat to Olympus?
The rumored Canon lenses coming out have got a lot of us talking and pricked up a number of ears. One set of ears it ought to have pricked up, however, is Olympus’ — and here’s why.
Some of you may know that earlier this year, Olympus was kind enough to send me to Costa Rica with their new OM-D E-M1 Mark III to review it with the help of some of South America’s staggeringly diverse wildlife. From the first pre-trip presentation, it was clear the direction Olympus had been going for some time was the one there were intent on staying on: wildlife and sports. Their micro four thirds sensor puts a lot of people off — not least because of its age now — but it comes with at least one perk, and it’s a big one: effective focal length. With the 300mm f/4 IS PRO lens on the aforementioned body, I was shooting at the full frame equivalent of 600mm. Then, when I added the 2x teleconverter, I’m shooting at the equivalent of 1,200mm on a full frame body, something that is not easily or cheaply done!
GearComments Off on Micro Four Thirds Alliance Expands: Venus Optics, YONGNUO & MEDIAEDGE Joining
The Micro Four Thirds System standard just added a few new members: YONGNUO, MEDIAEDGE and most notably Venus Optics just joined the standard. The latter company is responsible for the well-known Laowa brand. In the year 2008, Panasonic and Olympus originally jointly announced the Micro Four Thirds System. Since then, it has grown to 44 alliance partners, as listed on their https://www.four-thirds.org website.
Lens Collection from the MFT System Standard Group (Credits: Olympus Corporation / based on an image by four-thirds.org)
Some words about the companies that just joined the formation:
Venus Optics (i.e. Anhui ChangGeng Optics Technology Co., Ltd., better known under their brand Laowa) is a company that was formed by photography experts and lovers in China in 2013. Since then they have created a wide range of photography lenses with lots of specialized products. Among the newest photography lenses are the Laowa 4mm f/2.8 Fisheye MFT, Laowa 17mm f/1.8 MFT, Laowa 17mm f/4 Ultra-Wide GFX Zero-D and the Laowa 65mm f/2.8 2x Ultra Macro APO. The newest cine lens is the Laowa 12mm t/2.9 Zero-D Cine lens, which according to the company, is the widest t/2.9 lens that unrestrictedly covers full-frame and even vista vision size (larger than full-frame) at the same time. Among these specialty lenses, the brand presumably became best-known for their Laowa 24mm f/14 2X Macro Probe lens (our review here). For more information, feel free to take a look at https://www.venuslens.net
Gear, MirrorlessComments Off on Yongnuo and Venus Optics Officially Join the Micro Four Thirds Standard
The 12-year-old Micro Four Thirds standard just got a nice third-party boost today. In a joint release, Olympus and Panasonic announced that three new companies were officially joining the group: Yongnuo, Venus Optics, and a B2B company called Mediaedge.
Mediaedge isn’t terribly relevant for photographers, but both Yongnuo and Venus Optics have released Micro Four Thirds compatible products before.
GearComments Off on Olympus OM-D E-M1 Mark III Announced – Impressive Stabilization and Photo Features
The Olympus OM-D E-M1 Mark III is a new 20.4MP Micro Four Thirds camera with an impressive image stabilization system that compensates up to 7.5 shutter speed stops when paired with a compatible stabilized lens. There are many professional photographic features such as 50MP handheld High Res shot and Live ND. The improved autofocus works for video as well. The camera records only H.264 8-bit 4:2:0 video internally up at to DCI 4K 24fps.
Olympus OM-D E-M1 Mark III. Source: Olympus
Along with Panasonic, Olympus has been a proud propagator of the Micro Four Thirds system for years. Panasonic, who lately invested a lot into their full-frame L-mount LUMIX ecosystem, has been known for a more video-centric approach to their cameras. Olympus, on the other hand, mostly offered better features for photographers. With the recent announcement of the new Olympus camera from their OM-D line, it seems to continue this trend, although there are some minor improvements in the video capabilities as well.
Gear, NewsComments Off on Nikon, Leica and Olympus are Not Going to Attend Photokina 2020
Photokina is still the world’s leading imaging expo, but changes to its structure and a struggling industry may be pushing participants away. In a press release published to the expo’s website, the trade show’s organizer Koelnmesse revealed that Nikon, Leica and Olympus have all chosen to skip Photokina 2020.
The announcement strikes a grim-but-hopeful note, under the headline “Photokina 2020: An Industry in Transformation, a Decisive Chance for the Future.”
“The imaging industry is currently undergoing massive changes, which also have an impact on Photokina as the industry’s leading trade fair – and this in a dimension never seen before,” begins the text. “While on the one hand the classic camera market reports strongly declining sales and turnover figures, the enjoyment of photography continues to grow – with a positive effect on the demand for pictures.”
The Olympus E-M1 is the latest addition to the Olympus compact system camera (CSC) line-up and it’s aimed at professional and enthusiast photographers. It doesn’t replace the Olympus OM-D E-M5, but sits above it.
Olympus hopes that the new OM-D E-M1 will address the needs of Four Thirds users as well as enthusiast Micro Four Thirds users, because it has a dual autofocus system that is designed to work well with both types of lens.