Sep 192014
 

Since Sony dropped the A7 on us a little while back, it and all its variants have entered our consciousness and headlines the photo-world over, and surprisingly, stayed there. There’s been much whispering about what the successor to this platform/game changer is going to be, and when it would materialize, and even though it’s been getting louder, it doesn’t seem to dissuade anyone from buying them.

Many pros I know with complete platforms for either Nikon or Canon have made the switch, with more in tow. There’s a huge part of me that wants to do the same, so it figures then that Sony’s announcement of a beautiful Zeiss 16-35 f4 Full Frame E-mount lens is about the most enticing piece of kit to spawn for me from recent news. It seems, however, I’m in good and plentiful company, as apparently it’s been flying off the pre-order ‘shelves’ since it was announced two days ago.

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